Magendar RajasekaranJul 10, 20201 minHow To Drive Post-Covid demand Acceleration?Leveraging Transformation to Win in the Second Half of 2020 Re-segment your target market. Micro-segment it if required. It’s bit of a...
Magendar RajasekaranJun 1, 20204 minIs Your Sales Mechanics aligned to Post Covid Message?If COVID-19 has impacted the effectiveness of your outbound sales campaigns, you’re not alone. A lot of TechCEOs are in similar...
Magendar RajasekaranOct 8, 20184 minWhy You Need Marketing Automation To Grow Your Tech Business?It makes perfect sense to use “human” or “manual” marketing with – your top 20-30 accounts. In theory, this frees you up from the time...
Magendar RajasekaranOct 8, 20185 min8 Tech Firm Marketing Activities To Do Every DayTechnology firms marketing is now an umbrella term that encompasses a whole bunch of actions. It’s important to note that the...
Magendar RajasekaranOct 7, 20185 minHow I Teach Technoprenuers to Act Like Fortune 500 Tech Shop?Teaching Technopreneurs running a $3M tech shop to act like Fortune 500 Silicon Valley enterprise is less of a business switch and more...
Magendar RajasekaranJul 20, 20186 minTop 4 Sales Challenges in Mid Size Technology FirmsReading time 4 mins. If you are a CEO or entrepreneur of a mid-sized technology firm, this article is for you. Well, here are some...
Magendar RajasekaranJul 10, 20184 minBuild Your Own Sales Process and Trust It!Start answering these questions: 1. Do you have a standardised lead and opportunity management process that has been rolled-out to anyone...
Magendar RajasekaranApr 6, 20181 minWhat Sellers Can Learn From Kylie Jenner?#B4BMarketing #PersonalBranding