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Post Covid, 6 Ways TechCEOs Can Jumpstart Customer Engagement
COVID-19 has been one of the biggest global challenges of our generation. Customer behaviour is changing at a staggering pace, and...
Magendar Rajasekaran
Jul 30, 20205 min read
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How Weak Messaging Can Derail Your Demand Generation?
Have you wondered why potential prospects walk away from your Tech firm without buying? Do you know why your demand generation campaign...
Magendar Rajasekaran
Nov 1, 20196 min read
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Can Small Technology Players beat the Big Guys?
Happy Chinese New Year folks. Over the past year, I have been talking to many CEOs of small and mid sized technology companies in South...
Magendar Rajasekaran
Jan 26, 20171 min read
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Be Conscious, Not Compulsive in Selling
(Reading time 4 mins. In 2017, let’s be conscious, not be compulsive and mindless in chasing growth. It works.) 2016. Oh, what a year it...
Magendar Rajasekaran
Jan 23, 20176 min read
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B4B Selling loves customer experience
(Reading time 4 mins. Why should you switch your sales philosophy?) Finally, after years of pounding clients with calls, email blasts,...
Magendar Rajasekaran
Dec 26, 20165 min read
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