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Can Inside Sales slog less and get more meetings?
#insidesales #smartselling #salesprocess #b4bselling Having worked with 1000+ inside sales people, sales hunters and outbound reps we...
Magendar Rajasekaran
May 23, 20216 min read


Are You Spooked? Don’t.
“This feels like a hell. 2008 seemed manageable” “Will my business survive this? Two of our customers have asked for massive hair cut!”...
Magendar Rajasekaran
Apr 3, 20204 min read


What’s The Difference Between Sales & Marketing Content?
As we continue to help Tech firms drive demand and accelerate revenue growth, we’ve have come across many TechCEOs with different levels...
Magendar Rajasekaran
Mar 20, 20205 min read


10 Reasons why you should not rely on OEM partner channel?
“Mag’ let’s leech on and use our OEM sales channel to scale our business from $20M to $50M.” Many TechCEOs have this wish of building...
Magendar Rajasekaran
Jan 22, 20203 min read


5 Steps Singapore TechCEOs Should Take to Scale Business
Given it’s strategic advantage of location, Gov support, eco-systems and access to technology – why do TechCEOs in Singapore struggle to...
Magendar Rajasekaran
Oct 7, 20195 min read


Should Tech Firms Consider Re-Branding to Drive New Demand?
When we work with TechCEO of established mid-sized businesses on demand generation issues, we have come across another key area that has...
Magendar Rajasekaran
Sep 30, 20193 min read


Driving Demand in The US Market Doesn’t Have To Be A Pain
Well, here are some quotes from TechCEOs who sell into the US market. “Our sales qualified leads from the US market are abysmally low”...
Magendar Rajasekaran
Sep 29, 20195 min read


Sales, Scale And Your Company Valuation
Sales and scale are important factors in determining a tech firm’s valuation. Though it’s difficult to get this right, it should...
Magendar Rajasekaran
May 25, 20195 min read


Selling To Market of One
In any tech market these days, there’s really first place, second place, maybe third and then the rest. Who wants to be rest? When you...
Magendar Rajasekaran
May 19, 20193 min read


Why Having Clarity Helps Drive Revenue Growth?
Anthony’s (not the real name) Company is a provider of Consulting, Advisory and Managed Cloud (AWS and Azure) Services to large...
Magendar Rajasekaran
May 19, 20193 min read


10 Reasons Why Technoprenuers Don’t Grow Revenues?
Most of you got into tech business because of the “promise”. Promise to earn an income. You want to create money freedom for yourself...
Magendar Rajasekaran
May 18, 20196 min read


Customer Buying Journey beats MarTech Anyday!
Between a customer first visiting your website or connecting with you in Linkedin and being closed is a journey filled with opportunities...
Magendar Rajasekaran
May 14, 20194 min read


Setting Sales Goals, Ideals, And The Power Of Make-Believe
Success begins with setting goals. Without goals, your team lacks the key elements it needs to win — a direction to follow and the...
Magendar Rajasekaran
Mar 1, 20194 min read


How can technoprenuers connect revenue strategy to execution plan?
With a new year starting the timing is right to shift the focus to executing your revenue strategy with precision and achieving the...
Magendar Rajasekaran
Jan 14, 20194 min read


6 Steps Mid Size Tech Companies Can Take to 2X Revenues Within 12 Months
Over past 3 months, we studied 78 small and mid sized tech companies in South East Asia and and this is what we found out. P.S. Whenever...
Magendar Rajasekaran
Jan 12, 20191 min read


Why Build Authority Positioning in Your Niche?
Ok, you have built a kickass cloud management, optimization platform. Or you have just built an AI widget with APIs that can connect with...
Magendar Rajasekaran
Oct 9, 20183 min read


How to keep Go To Market Strategy simple?
I have been observing and working with company companies on how they take their product or service to market. While most have it right to...
Magendar Rajasekaran
Oct 8, 20182 min read


8 Tech Firm Marketing Activities To Do Every Day
Technology firms marketing is now an umbrella term that encompasses a whole bunch of actions. It’s important to note that the...
Magendar Rajasekaran
Oct 8, 20185 min read


Three Metrics Technopreneurs Must Track for Success
Most Technopreneurs don’t define success. They define what success is not. Instead of focusing on the things they can control to build...
Magendar Rajasekaran
Oct 7, 20184 min read


How I Teach Technoprenuers to Act Like Fortune 500 Tech Shop?
Teaching Technopreneurs running a $3M tech shop to act like Fortune 500 Silicon Valley enterprise is less of a business switch and more...
Magendar Rajasekaran
Oct 6, 20185 min read
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