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    How Weak Messaging Can Derail Your Demand Generation?
    Magendar Rajasekaran
    • Nov 1, 2019
    • 6 min

    How Weak Messaging Can Derail Your Demand Generation?

    Have you wondered why potential prospects walk away from your Tech firm without buying? Do you know why your demand generation campaign...
    8 views0 comments
    Do TechCEOs Get ROI From Marketing?
    Magendar Rajasekaran
    • Oct 17, 2019
    • 5 min

    Do TechCEOs Get ROI From Marketing?

    Propelling a company forward is lonely, and TechCEOs/ founders have to make difficult decisions every day with limited time, resources...
    6 views0 comments
    Should Tech Firms Consider Re-Branding to Drive New Demand?
    Magendar Rajasekaran
    • Sep 30, 2019
    • 3 min

    Should Tech Firms Consider Re-Branding to Drive New Demand?

    When we work with TechCEO of established mid-sized businesses on demand generation issues, we have come across another key area that has...
    4 views0 comments
    Driving Demand in The US Market Doesn’t Have To Be A Pain
    Magendar Rajasekaran
    • Sep 29, 2019
    • 5 min

    Driving Demand in The US Market Doesn’t Have To Be A Pain

    Well, here are some quotes from TechCEOs who sell into the US market. “Our sales qualified leads from the US market are abysmally low”...
    6 views0 comments
    Why Having Clarity Helps Drive Revenue Growth?
    Magendar Rajasekaran
    • May 19, 2019
    • 3 min

    Why Having Clarity Helps Drive Revenue Growth?

    Anthony’s (not the real name) Company is a provider of Consulting, Advisory and Managed Cloud (AWS and Azure) Services to large...
    6 views0 comments
    Customer Buying Journey beats MarTech Anyday!
    Magendar Rajasekaran
    • May 15, 2019
    • 4 min

    Customer Buying Journey beats MarTech Anyday!

    Between a customer first visiting your website or connecting with you in Linkedin and being closed is a journey filled with opportunities...
    5 views0 comments
    How can technoprenuers connect revenue strategy to execution plan?
    Magendar Rajasekaran
    • Jan 15, 2019
    • 4 min

    How can technoprenuers connect revenue strategy to execution plan?

    With a new year starting the timing is right to shift the focus to executing your revenue strategy with precision and achieving the...
    4 views0 comments
    6 Steps Mid Size Tech Companies Can Take to 2X Revenues Within 12 Months
    Magendar Rajasekaran
    • Jan 13, 2019
    • 1 min

    6 Steps Mid Size Tech Companies Can Take to 2X Revenues Within 12 Months

    Over past 3 months, we studied 78 small and mid sized tech companies in South East Asia and and this is what we found out. P.S. Whenever...
    3 views0 comments
    How to keep Go To Market Strategy simple?
    Magendar Rajasekaran
    • Oct 8, 2018
    • 2 min

    How to keep Go To Market Strategy simple?

    I have been observing and working with company companies on how they take their product or service to market. While most have it right to...
    6 views0 comments

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