Here is an interesting way to explain why SAP continues to struggle to sell HANA, S/4 HANA even after 7 years of pitching it hard to its customers. The BigMac example is an interesting take to explain a point.
Close to 10,000+ client facing Technology Sellers and Account Managers will miss their quota. You know why?
The dreaded SALES STALL is back.
Happy Chinese New Year folks.
Over the past year, I have been talking to many CEOs of small and mid sized technology companies in South East Asia. One of their top concern is to win profitable deals and capture higher value with big clients.
But then the other concern was that big tech vendors have been incumbents in large accounts taking a lion share of the client budget. So do small and mid sized tech vendors have a chance? The answer is a big YES.
Here is why?
(Reading time 4 mins. In 2017, let’s be conscious, not be compulsive and mindless in chasing growth. It works.)
2016. Oh, what a year it was! An interesting cocktail of emotionally charged outcomes.
To quote a few notable ones – Rise of populism, shift in geo politics and power, $3.3 trillion of takeovers chasing growth, AI coming of age, self driving cars, fake news, Oil play, shipping bankruptcy, people going gaga over ‘Pokemon Go’, attacks in Brussels & Nice, Aleppo and a fast changing world innovating and disrupting at a rapid clip.
Without judging anything that has happened let me ask you a question?
How did 2016 make you FEEL?
Did you feel empowered or disillusioned? Only you know the answer.
In my case, I am coming out of 2016 with mixed feelings.
Whichever way I look at it, I am quite sure that we are being setup for one hell of a ride. It’s not going to be smooth, predictable and remotely uninteresting.
It could jolt some of us, throw many of us into realms of new opportunities or challenges and even force us to step out of our comfort zones. For people in sales profession, 2017 is definitely a make or break year.
This is a nice segue to ask the next question.
As sellers, what do you think you will need to be successful in 2017 and beyond?
To get your thoughts going I will make my case to this question in 3 parts: